How Collective Pricing Works
Instead of the typical business model where companies charge more as they grow, Bhann does the opposite. Every new person who joins makes the platform cheaper for everyone.
Price Lock Protection
Here's the revolutionary part: your price can only go down, never up.
- Join at €30/year when we're small
- Community grows, price drops to €12/year
- You automatically pay €12 too
- If the user base shrinks, you still keep your €12 rate forever
This isn't a promotional discount or limited-time offer. It's a fundamental principle of how Bhann operates. This guarantee is written into the code and Terms of Service.
Why This Model?
1. Economies of Scale Belong to You
As Bhann grows, per-user costs decrease. Traditional companies pocket this difference as profit. 100% of the savings go directly to you.
2. Viral by Design
Every user has a financial incentive to invite others. You're not just helping the platform grow, you're lowering your own subscription cost. Growth becomes a collective goal for everyone.
3. Honest Transparency
You can see exactly where Bhann is on the pricing staircase. You can track how many more users are needed before the next price drop. No hidden mechanics, no surprise price increases.
4. Long-Term Thinking
Most startups optimize for rapid growth at any cost, then jack up prices once they're dominant. Bhann's model aligns platform interests with yours from day one. Bhann succeeds when you succeed.
The Sustainability Floor
Bhann isn't a charity. To remain sustainable, there's a floor:
This covers infrastructure costs: authentication (Clerk), database (Convex), hosting (Cloudflare), and payments (Stripe). At 1 million users with a 4.7% conversion rate, Bhann breaks even at this price.
This floor is calculated based on real infrastructure costs, not arbitrary profit margins. Once Bhann hits 1 million users, the price won't drop further, but everyone pays the same fair rate.
Where Your Money Goes
Bhann believes in radical transparency. Here's how your subscription is spent:
* Percentages are approximate and vary with scale. As Bhann grows, infrastructure costs per user decrease.
Environmental Sustainability
Sustainability isn't just about economics, it's about our planet:
- Edge Computing: Cloudflare's edge network reduces data transfer distances, lowering energy consumption
- Efficient Code: We optimize for performance, meaning less server time and energy per user
- Green Hosting: Our providers use renewable energy where available
- No Bloat: Minimalist design means smaller files, faster loads, less bandwidth
Join the Movement
Bhann is an experiment in whether a digital platform can grow sustainably without exploiting its users. It's proving that community-driven economics work.
Every person who joins doesn't just get a beautiful profile, they become part of a collective that makes the platform better and cheaper for everyone. That's the power of aligned incentives.